Brilliant Strategy For Self-Publishers to Become an Amazon Best Seller - Publishing Curve
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Monday, November 5, 2012

Brilliant Strategy For Self-Publishers to Become an Amazon Best Seller

With over 400,000 books being published every year its not likely that your book will make the New York Times Best Seller List. Now that's not to say that you doesn't deserve it, its just a numbers game as well as the fact that self-published books aren't even eligible.
According to Edwin Diamond in his book Behind the Times, over 3,000 bookstores are surveyed as well as "representative wholesalers with more than 28,000 other retail outlets, including variety stores and supermarkets" to determine the Best Sellers.
So if you can't make the grade for the New York Times how can you ever earn the title of being a Best Seller (BS)?
Go to Amazon, they are an equal opportunity seller, that's how.
To begin with the Title of being a (BS) is an honor that no one can take from you however it doesn't necessarily mean that you have sold tens of thousands of copies of your book. There are those who have earned this title by selling no more then 50 copies within a given time period.
Begin by crafting an email asking everyone on your list to buy a book at the same time, which will curve book sales during that peak time. The author usually creates Joint Ventures with complimentary companies to offer incentives - eBooks, downloadable audios etc. to the buyers for contributing to the (BS) campaign.
The Joint Venture partners will usually share the email list created from the (BS) campaign. The whole purpose is to have enough book sales to boost the Amazon rank to somewhere in the top 10 books, and preferably to #1, even if only for a very short period of time.

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