With over 400,000 books being published every year its not likely
that your book will make the New York Times Best Seller List. Now that's
not to say that you doesn't deserve it, its just a numbers game as well
as the fact that self-published books aren't even eligible.
According
to Edwin Diamond in his book Behind the Times, over 3,000 bookstores
are surveyed as well as "representative wholesalers with more than
28,000 other retail outlets, including variety stores and supermarkets"
to determine the Best Sellers.
So if you can't make the grade for the New York Times how can you ever earn the title of being a Best Seller (BS)?
Go to Amazon, they are an equal opportunity seller, that's how.
To
begin with the Title of being a (BS) is an honor that no one can take
from you however it doesn't necessarily mean that you have sold tens of
thousands of copies of your book. There are those who have earned this
title by selling no more then 50 copies within a given time period.
Begin
by crafting an email asking everyone on your list to buy a book at the
same time, which will curve book sales during that peak time. The author
usually creates Joint Ventures with complimentary companies to offer
incentives - eBooks, downloadable audios etc. to the buyers for
contributing to the (BS) campaign.
The Joint Venture partners will
usually share the email list created from the (BS) campaign. The whole
purpose is to have enough book sales to boost the Amazon rank to
somewhere in the top 10 books, and preferably to #1, even if only for a
very short period of time.